Why are there sea otters on a site about artificial intelligence?
You might have wondered about our mascot, the California Sea Otter, floating around in our CTA on the website and our 404 page. Well, there’s a lot to love about these amazing and adorable creatures.
The California Sea Otter is more than just an adorable marine mammal—it’s a keystone species, a crucial player in maintaining the balance of its ecosystem. Keystone species are organisms that have a disproportionately large impact on their environment, shaping entire ecosystems in ways that support biodiversity. Sea otters keep kelp forests healthy by preying on sea urchins, which, left unchecked, would decimate these underwater forests. Without otters, the entire habitat would collapse, affecting countless marine species that rely on kelp for food and shelter, thereby also benefiting fisheries, tourism, and coastal protection. They are also very smart.
The sea otter’s use of tools is a strong indicator of intelligence. They use rocks to crack open hard-shelled prey and often store a favorite rock in a pouch under their armpit for repeated use. Otters are one of the few non-human animals that use tools regularly, demonstrating problem-solving skills and adaptability.
The sea otter’s intelligence and role in their environment inspires us in the development of AI applications. When designed thoughtfully, AI can act as a pivotal force, optimizing processes, solving complex problems, and enabling innovation across business operations. Just as the sea otter ensures the resilience of its ecosystem, responsible AI development can create a more efficient, sustainable, and interconnected business.
That, and Ed is a surfer who recognizes a kindred spirit in the otter’s playful and curious nature.
Sea otters are a threatened species, with populations recovering from near extinction due to the fur trade.
The California sea otter (a subspecies of the sea otter) is listed as threatened under the U.S. Endangered Species Act, while sea otters as a whole are classified as Endangered or Vulnerable by the IUCN (International Union for Conservation of Nature), depending on the population.
Sea otters continue face threats from oil spills, pollution, habitat loss, and fishing gear entanglement.
Conservation efforts have helped, but ongoing protection is needed for their survival. This is why we donate 2% of our profits to the Monterey Bay Aquarium’s Sea Otter Program – which focuses on rescue, rehabilitation, and research to protect wild sea otters.
We love seeing their animated images bouncing around our website, and we would also love to see them continue to live and thrive on our coasts.
Start your AI journey and unlock new possibilities for your business.
No, if you already have your data and have a general idea what you want to predict or build, then let’s get started with EDA/prototyping or schedule a call to talk about a full solution.
Historic data is used to train AI/ML. We work with a wide range of structured and unstructured data, including:
Different AI models required different data and amounts of data. Some AI/ML models can be trained on as little as a few thousand records. By contrast, a neural network’s accuracy increases with bigger data sets.
No problem! That’s why we start with Step 1: AI Strategy Consultation and Step 2: Exploratory Data Analysis (EDA). We assess your data’s quality, structure, and completeness, and if needed, we’ll help you refine it before moving forward.
Pricing is variable based on complexity. Strategy consultations start at $200/hr, EDA & AI prototyping range from $1,500-$2,500, and full AI solutions start at $10,000+.
AI can drive efficiency, automate repetitive tasks, and uncover insights that improve decision-making. Whether it’s predictive analytics, automation, or AI-powered assistants, we tailor solutions to optimize your business operations and growth.
No! We guide you through every step, ensuring AI solutions fit your business needs without requiring technical expertise.
Ready to explore AI for your business? Book a strategy session today!
AI Solutions for small and
medium-sized business.
Keep up to date with everything.
